Wednesday, July 9, 2008

New marketing article: Changing Face of the U.S. Consumer

Advertising Age has a new article on their website that should be of interest to many business, marketing, social science and perhaps even sociology students and faculty:

The Changing Face of the U.S. Consumer: What We Can Learn from Census Data, and Why It Matters for Brands, By Peter Francese, July 07, 2008

This article is chock full of useful statistics, charts and demographic data.
Questions? Ask a Librarian

1 comment:

Messi said...

I appreciate the labour you have put in developing this blog. Nice and informative.